
Humble & Fred Mark a Half Decade Away from Terrestrial Radio
Humble Howard and Fred Patterson rolled the dice five years ago. They had no terrestrial radio home and took their show online, distributed it in podcast form, and got picked up by Sirius XM. It's safe to say that the gamble has paid off. Fred Patterson tells me how to the Humble & Fred brand managed to stay relevant and vibrant. Take notes because it is fantastic lesson in personal branding and operating a business. Something else that they offer to radio people who find t