James Cridland is Editor of Podnews, the daily podcast newsletter. He is also radio futurologist - a writer, consultant and public speaker on radio’s future.
In this episode you will hear him highlight the complexity of measuring podcast success with metrics like downloads and streams, noting inconsistencies across platforms.
James also emphasizes the importance of community and human connection in podcasting, cautioning the shift towards video which dilutes audio's unique benefits. He also discusses the challenges of podcasting 2.0, the lack of a clear cheerleader, and the potential of live podcasting and comments to improve engagement. Additionally, he touches on the future of radio, advocating for real and relevant content over live and local.
You get a lot of junk email everyday, but this will not be one of them Subscribe to Podnews and get the latest on everything happening in the world of podcast. There's also a companion podcast available everywhere... I listen to it daily in a flash briefing via an Alexa Skill.
From Podnews: The Podnews Report Card is back for a fourth year. The big podcast platforms are keen to know how they’ve done over the last year, and we’ve a quick survey for you to fill out. We’ll share your thoughts directly with the big platforms, and also at Evolutions in early April. Please spend ten minutes and fill it in: no registration is required, and we’ve built it for speed.