Jen Austin: AI In The Newsroom
- Matt Cundill
- May 27
- 1 min read
Updated: May 29
Jen Austin is the founder of Riply Media. We talked about how AI can actually strengthen local news rather than replace journalists.
Jen walks me through her journey from a shy high school student in rural Nebraska to working at iconic stations like KZKX, later producing for The Dorsey Gang in Dallas, and reporting news on 9/11 with support from the CBS News network.
We talk about the long, slow decline of newsrooms—layoffs, shrinking staffs, and the closure of CBS News Radio—while the public’s need for credible local information has only grown. This is what led to the creation of Riply, an AI-assisted production tool that scans trusted local sources, assembles hyper-local scripts, and frees up journalists to focus on reporting, interviews, and creativity.
Jen explains how Riply is carefully constrained to avoid hallucinations, keeps sourcing transparent, and always leaves a human editor at the final gate. Your newsroom isn't AI, but there is AI in the newsroom. We also look ahead to RSS distribution, potential video, and global expansion into markets like Canada. (If your newsroom currently has zero people in it - Riply is not for you or your station)
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I especially appreciate the emphasis on transparency, trusted sources, and keeping human editors involved in the process. As local news organizations face shrinking resources, tools like Riply could help journalists spend more time on reporting and storytelling. While I enjoy the fast-paced fun of Ragdoll Hit, I also recognize how important credible local news is for keeping communities informed.