Facebook and Twitter: What's the Difference Anyway?
It took a little time for people to figure out that cross-posting to both Facebook and Twitter platforms is rarely effective business. Inevitably one of your audience's is going to think you either don't care of don't know what you're doing. A few years back I had a defiant DJ who thought I was doubling their workload by preventing cross-posting at a company I worked at. I called one of the head social media guru's in front of the deviant employee and asked, "What am I to mak